The chairman admits it is a “tall order” but is still confident that the team can turn around its form and insists manager Terry Brown is still the man to get them there.
Wary of the fact that the chairman's backing is usually a death knell of the boss' tenure, Mr Prentice instead claims his views haven't changed since Brown joined the club in March 2002.
“As far as my board and myself are concerned, our views have not changed since he's been in charge, he has always always had our support.
“Why should I respond to rumours or bad mouthing? I just keep quiet and do my job. We've talked to the fans and never neglected the opportunities of meeting them” said Mr Prentice.
Despite a disastrous start by Aldershot's usually high-flying standards, the man in charge of the boardroom is still confident that the Shots will turn the proverbial corner and start to climb up the League.
“Hopefully Terry will get us rising up the table, this is when he needs our support the most. The quality of personnel we've got in there is as good as anything in this League and hopefully we'll turn the corner.
“There's still a long way to go and I know it's a tall order but I want to get to the Play-Offs, and I think we can still make it.
But the disappointment has led to some supporters questioning management decisions and pointing the finger at the board.
Indeed, one such allegation that the club didn't want to pay summer wages despite running as a full-time outfit, has caused much concern.
On that matter, Prentice simply said: “It's crazy that I even feel I have to answer these questions. There are certain people out to cause rifts, we know how we run the board but I can't go around and shake 2,500 hands every week.”
In the meantime though, Mr Prentice says he will remain very much in charge: “I've been here from the start and I'll be here as long as people want me, and when that time comes I will step aside.”
One main area of criticism has been the club's PR skills, but the chairman is hoping to turn that around with what he describes as his “biggest PR tool” — the official website, due to be up and running by the end of next month.
With the visit of Kidderminster this weekend, he is hoping they can register a victory and kick on from there.
“I'm disappointed that we haven't started as we expected to, when you're winning it's a great team to support but when you're down, that's when the real supporters come out.
“We've been on a roll for so long, ever since we kicked the first ball against Romford. It's an early setback but that's all it is.”
With thanks to the Aldershot News.